FAQ
Your questions about Trix, answered
Services, ways of working, investment, timelines and results.
What services does Trix offer?
We offer strategic positioning analysis and definition, social media management, paid media (Meta Ads and Google Ads), branding, websites and landing pages, visual communication, corporate gifts and podcast planning. For existing clients, we also produce print materials. Each project brings together the services that make sense for where the company is right now.
What's the difference between Strategic Positioning and social media management?
Strategic Positioning is a standalone project: we analyze the business, the audience and the competition to define the place the brand should hold in the market, and we deliver a diagnosis, tone of voice, communication pillars and a 12-month roadmap. Social media management is the ongoing execution: planning, creating, publishing and monitoring content. You can hire them together or separately.
How do I start a project with Trix?
It all starts with a conversation. We want to understand your company, your challenges and where you want to go. Based on that diagnosis, which looks at positioning, audience, market and current digital presence, we present a tailored proposal with the channels, formats and services that make sense for your brand.
How much does it cost to hire Trix?
It depends on the scope. Since we don't sell ready-made packages or off-the-shelf quotes, the investment is defined after our first conversation, once we understand what your company really needs. That way, the proposal covers only what makes sense for where you are now.
Do I need an in-house marketing team to hire Trix?
No. Trix can support your company's marketing team or take over strategy and production entirely, from planning and content creation to publishing on your channels. The format is shaped around each client's structure and needs.
Do you work in person or online?
Both. We're based in Rio de Janeiro, where we do visits, content shoots and event coverage, and we work online with companies in other regions of Brazil.
Does Trix work with companies of any size and industry?
Yes. We work with businesses at different stages of growth and across a wide range of industries, and that breadth of experience is one of our strengths. Having few followers isn't a problem either: our focus is on attracting the right audience and strengthening the brand's positioning.
Does Trix handle paid media?
Yes. We manage campaigns on Meta Ads and Google Ads. Media spend becomes part of the strategy when it aligns with the brand's goals, and the campaign format and budget are assessed for each project.
How long do results take, and how are they tracked?
Digital marketing is built over time. Some metrics improve in the first few months, but consistent results depend on the goal, the market, posting frequency, investment and the brand's history, so we don't promise instant results. We track each project's key metrics and, beyond reporting numbers, we interpret the data to guide the next steps.
What sets Trix apart from other agencies?
We don't believe in ready-made formulas. Before delivering anything, we study each client's market and follow decisions closely, as if the business were ours too. We combine strategy, creativity and a hands-on partnership to build communication that makes sense for the business, not just to fill the feed.